Normally a web push ad is composed of a short notification message (an alert message, so to speak) stitched together with an icon that appears on a screen when it’s triggered by the user.
Web push ad pops up to the browser from the website to which the user has subscribed to receive ads. The push pops up at the screen, most often in the form of an alert. The user clicks on the push ad and gets to the page with an offer. Web push ads can show excellent performance and ensure unparallelled visibility since they appear on the screen automatically.
It is a short notification advertising message that appears on the screen almost like the regular web push ad. The bonus is, it doesn’t require subscription and is displayed directly on the website when the user opens the page - no matter what kind of browser, OS, or platform it is.
In-page push ads have broader targeting options, plus you can target IOS devices which entails more personalization, higher CTR and engagement.
Use SmartyAds push ad platform to let your users receive push notifications for multipurpose advertising campaigns that aim to generate more views, clicks, leads, app installs, brand awareness, user engagement across all verticals. They are suitable for all marketing purposes including: