Brands and Agencies

Brands and Agencies

Brands and Agencies
Data-driven programmatic media buying solutions for brands, media buyers, and agencies
Advertising Solutions
Demand Side Platform
Launch and manage omnichannel campaigns across mobile, display, native, video ad formats
Success stories
See how SmartyAds has helped its clients achieve their business goals.
Publishers and App Developers

Publishers and App Developers

Publishers and App Developers
Programmatic ad monetization and yield management solutions for web and mobile publishers
Monetization Solutions
Supply Side Platform
Get advanced control to manage your demand partners across all channels and formats
Success stories
See how SmartyAds has helped its clients achieve their business goals.
Enterprises and Ad Tech Partners

Enterprises and Ad Tech Partners

Enterprises and Ad Tech Partners
White Label Solutions
Fully customizable White Label advertising platforms to launch your own business
Referral Program
We solve your business contacts' adtech challenges. Your image and income thrive.
Special Suite of Services
Elevate your advertising game with our additional services and take your business to new heights
Dedicated Ad Tech Team
If you want to hire one ad ops manager or a team of ad management experts, we will find the best solution for you
Success stories
See how SmartyAds has helped its clients achieve their business goals.
Whitepapers
Educate yourself about ad tech, programmatic, and advertising.
Blog
Learn more about the business side of product development

Self-Serve SSP

Self-Serve SSP

Publishers who want to diversify their revenue streams often build their own technologies — this way they become owners of the entire platform that they can capitalize on. They can fully control it and set the operation according to their own media trading terms.

To make the right choice, you need to take into account several factors. Try to understand whether you have essential expertise and experience to run your own SSP solution based on white-label. You should also analyze your business needs to determine if starting your own solution is necessary. In case you are ready to face the challenges of independent platform operation and customization then more than likely you will end up having a fully-tuned platform that functions according to your needs and generates great incomes. If you are not ready for this yet, then monetization through self-served SSP might be optimal for you at this stage.