SmartyAds White Label DSP is a completely customizable media buying platform tailored for brands, agencies,
ad networks and resellers. It allows to build your own product without investing time into building RTB
infrastructure. Get access to the latest technology and start generating revenue now!
SmartyAds White Label RTB platform guarantees clean, safe and engaging user experience. This programmatic
multi-channel ad buying platform continuously processes bid requests via OpenRTB protocol and delivers ad
tags in bid responses.
Challenges to Solve
There is no existing media buying infrastructure.
The cost for development is quite high when you are starting from scratch.
You can lose lots of time and resources on development.
SmartyAds White Label advertising platform allows building a custom UI.
It is easy to set up audience segments.
Ready for beta launch in 1 month.
Get access to thousands of publishers, ad networks and ad exchanges which support OpenRTB protocol
to purchase ad space with lower price, but higher value.
Different advertising formats available – display, mobile, video, native, etc.
Buying for the lowest possible price due to our optimization algorithms.
Enjoy precise targeting to deliver your message to the right audience at the right time.
Inventory quality check
SmartyAds White Label DSP provides inventory quality check to ensure superb ad delivery.
Get stats by API in real time or observe it straight away in the dashboard.
White Label DSP Features
We created an easy to use interface to provide maximum convenience campaigns running.
Create the most precise targeting segments with unique advanced targeting capabilities:
frequency capping, contextual targeting, URL targeting, retargeting.
Get most detailed quantity/quality reports & statistics by API in real-time or observe it on
Core Programmatic Bidder
Our bidder provides fast real time interaction between auction participants, it processes a huge
amount of data in a few seconds.
• GeoEdge User Security
• Second Price Predictor
• WinRate Optimizer
• Fill rate Booster
Front-end User Interface
The front-end interface was created to provide maximum convenience for creating campaigns,
navigation, reading and searching of articles.
API allows using general bidder functionality without compromising the User Interface.
SSP-connector - if you have direct agreements with SSP, you may operate their data via our
Bidding platform. Settings include CMS to manage content pages, managing general start/pause
endpoint, QPS rate, on/off traffic to specific user etc.
WinRate Optimiser allows optimizing Win Rates with the help of machine learning algorithms.
GeoEdge User Security
This multi-layered ad verification continuously verifies that ad quality parameters are in line
with your predetermined policies.
Fill Rate Booster
We created special algorithms which analyze your statistics and allow to measure the
effectiveness of your campaign.
This extension enables the option to spend campaign budget evenly throughout the day with
respect to traffic daily rises and falls.
SmartyAds White Label RTB platform is 100% customizable self-serve solution that provides the opportunity to
create and tailor to your specific needs your own media buying platform. Get access to superior ad serving
Create Your Own Programmatic Universe
with our White Label products and rule it the way you like!
A prebuilt programmatic technology for setting your own transparent and well-controlled in-house monetization platform. Establish your own trading terms, adjust media-selling to your needs and augment yields effectively.
SmartHub (previously SmartyAds White Label Ad Exchange) is a market-ready programmatic platform designed for rapid deployment of a robust independent ad exchange. Create, navigate and grow your self-branded solution into an ultimately profitable marketplace.