Hey there! Just a quick reminder about the upcoming DMEXCO event in September 2024. It's the premier event in the digital marketing world and is always full of excitement and insightful experiences. This year, it's expected to be bigger and more insightful than ever as the industry continues to evolve at a rapid pace.
About DMEXCO
Since its inception in 2009, DMEXCO has steadily grown into a key annual event, taking place in Cologne and earning its reputation as a major meeting point for the digital marketing industry. It's more than just an expo; it's a vibrant hub where the pulse of digital business is felt, brimming with innovative ideas, cutting-edge technologies, and insightful forecasting.
DMEXCO stands as a guiding force in the world of digital advertising, ever-responsive to the swift changes in technology and market demands. The shift towards remote work and the expanding digital realms have given online advertising a significant boost, and DMEXCO is right there, leading the charge and highlighting the most influential trends shaping our digital future.
Highlights from DMEXCO 2023
In 2023, DMEXCO hosted an impressive assembly of more than 770 speakers and over 200 hours of meticulously curated programs. The event saw the convergence of 580 partner campaigns, with 55% representing international enterprises. More than 42,000 attendees with a keen interest in digital business advancements made it a paramount gathering. Key topics included artificial intelligence in marketing, data privacy, and the rise of immersive experiences through AR and VR.
Looking Ahead to DMEXCO 2024
Mark your calendars for September 18 and 19, 2024, as Cologne will once again host this pinnacle event. This year's edition promises to be a dynamic and insightful gathering, with valuable support from a diverse range of partners.
What’s on the Agenda for DMEXCO 2024?
Generative AI in Advertising: Exploring how AI-generated content is transforming ad creation and delivery.
Sustainable Tech Innovations: Focusing on environmentally friendly technologies and practices within the digital marketing sphere.
Privacy-First Marketing Strategies: Addressing the latest in data privacy regulations and how businesses can adapt.
The Future of E-Commerce: Insights into evolving e-commerce trends, including the impact of social commerce and new payment technologies.
Web3 and Decentralized Marketing: Understanding how blockchain and decentralized networks are reshaping digital marketing.
Human-Centric AI: Discussions on creating AI that enhances human creativity and decision-making in marketing.
Prepare to immerse yourself in over 250 hours of meticulously curated programs featuring more than 800 speakers across 15 stages, offering specialized discussions and sessions.
Meet the SmartyAds Team at DMEXCO 2024
This year, SmartyAds is thrilled to be an active participant with our distinctive corner booth, numbered B-033, located in Hall 6 at Koelnmesse. Whether you're an attendee or a fellow exhibitor, we invite you to drop by and explore potential collaborations.
Our team members, Account Manager Team Lead AdExchange Olga Selivanova, Head of DSP Dmytro Sekiro, SVP, In-house Products Liz Tokareva, Business Development Manager (AdExchange) Oksana Bogdanova, Head of SSP Olena Dokova, and Business Development Manager (DSP) Hanna Kovalchuk, will be traveling from SmartyAds to engage with you. They will be happy to discuss our cutting-edge products and services, including:
Demand-Side Platform (DSP): Learn how our DSP empowers advertisers to efficiently buy digital ad inventory, optimize campaigns, and reach targeted audiences.
Supply-Side Platform (SSP): Discover how our SSP helps publishers maximize their revenue by managing, selling, and optimizing their ad inventory.
Ad Exchange: Understand how our ad exchange facilitates seamless transactions between advertisers and publishers, ensuring efficient and transparent media buying.
With high expectations, we eagerly await DMEXCO 2024, ready to share valuable insights and chart the course for the future of digital marketing. We look forward to seeing you in Cologne this September!
Contact Us
For more information or to schedule a meeting with our team at DMEXCO 2024, feel free to reach out. Let’s shape the digital landscape together!
Join us at DMEXCO 2024 and be part of the future of digital marketing!
