We’re proud to announce that on the 1st of June SmartyAds DSP will be switching to a new version. Thanks to your valuable feedback and pertinent propositions we have developed a brand new platform suited to our clients’ needs. It’s not just a simple redesign - even though our design also became much more intuitive and better-looking - it’s a completely new product with innovative features that will make running advertising campaigns with SmartyAds even simpler and more effective than it was before.
The new version of SmartyAds DSP introduces the following features:
- We’ve upgraded the design in terms of both looks and functionality. The SmartyAds platform is stylish now :)
- We are now partnered with Forensiq. What does it mean for you? Now you have a full team of passionate data scientists who had to endure many sleepless nights to eliminate fraud from your traffic.
- New targeting options: now we have even more targeting options that will help you reach the right audience.
- Brand new Dynamic bidder. Our high-tech solution will optimize bids for you.
- Beta of the CTR-booster. Deep learning algorithms will significantly improve the click-through rate of your long-term campaigns.
- PayPal payments from the admin panel. It’s been in the works for some time and now it’s finally ready!
- GEO-stats are now available in the form of an interactive map which is much more intuitive and easy to use than in previous versions.
- And much more!
Irina Kovalenko, CMO of SmartyAds