How Titan Sunrooms Drove 20% of Sales Through Programmatic

Results

Programmatic campaigns powered by SmartyAds DSP now generate approximately 20% of Titan Sunrooms’ total website traffic and contribute a similar share to overall sales.

After optimizing supply sources and fine-tuning geo-targeting across the client’s multi-county service area, Titan Sunrooms was able to fully spend allocated budgets while maintaining efficient costs.

The semi-managed DSP model allowed the team to run campaigns independently, reducing overhead while still receiving expert support when needed. Strong lead generation performance encouraged ongoing budget increases, turning an initial test into a long-term, scalable marketing channel.