Our video ad solutions are based on technologies that amplify business outcomes for our clients: advertisers (SmartyAds DSP), publishers (SmartyAds SSP) and RTB partners (SmartyAds Ad Marketplace). Focusing on cutting-edge ad formats, best video delivery practices, and precise approach to audience finding, the platform aptly hits desired KPI and makes video ad message likeable and memorable.
To let your video creatives reach their full potential, we employ AI and ML-driven programmatic algorithms that automatically match the ads to your target audience at the right time and screen.
The abundance of direct mobile and desktop video publishers and top-rated video traffic partners (Mobfox, AdColony, InMobi, PubNative), make higher conversions come faster and easier.
Formats that meet purpose
Dynamic in-stream and in-banner videos will work best for raising brand awareness. Interactive rewarded and playable videos will encourage target user actions. Native videos will grow user loyalty, engagement, and post-click conversions.
High-relevance videos
Users are eager to watch a video about the product or service they’re interested in. SmartyAds DSP features 30+ targeting options to always keep your video advertising messages relevant to your audience.
Cost-efficiency
100% automated seamless video experience and no-strings attached environment completely released from ad fraud, lead to the greater cost-efficiency compared to average Youtube ads.
In-depth analysis
Clear and transparent performance measurement is possible with SmartyAds DSP. Generate reports in real-time to find out about Impressions, Conversions, and Spend, or appy VAST, and VPAID Tags to track interaction of users with video creatives.
Advertising on your website can do more. In the publisher-friendly environment of SmartyAds SSP, you can monetize various types of video inventory and achieve higher yields, fill rate, CPM, and user engagement at the same time.
The abundance of direct mobile and desktop video publishers and top-rated video traffic partners (Mobfox, AdColony, InMobi, PubNative), make higher conversions come faster and easier.
CPM maximization
SmartyAds SSP includes robust video inventory controls for publishers, featuring listing filters, placement configuration, and floor price for yield protection and monetization boost.
Yield protection
While your inventory is being monetized, the system carefully sorts out the bids that match established price floor and filters to better control the trading process and prevent disadvantageous deals.
Created for users
We understand the importance of seamless user experience. That’s why we attract premium demand partners, and continuously monitor the quality of ad units to render them in impeccable quality.
Insights for success
Insightful custom generated reports will measure up how well your ad units and inventory types perform in real-time to provide fresh statistics necessary for future optimizations.
SmartyAds Video Ad Marketplace
SmartyAds video ad network is a global programmatic marketplace that matches advertisers’ demand with publishers’ supply directly. Mobile web, in-app, and desktop video ad formats open the gateway to the continuous optimization of your revenue streams and customer loyalty growth.