Write for SmartyAds
Write For UsHello and welcome to our cozy editorial nest!
What we do
We carefully select materials that smart people write for other smart people in B2B ad tech segment. Please, take into account that we are not a free platform for contributors, bloggers, and journalists. We are looking for writers to work with on the mutually beneficial conditions; thus, we provide the following cooperation alternatives:
- Crosslinking
- Crossposting
- Sponsored post
Cases, tips, blog posts, tutorials, infographics, survey insights, this is what we publish here.
We like long, complex, and thought-provoking articles that equip our readers with essential industry insights and inspire them for further actions.
We also write expert content, practical content for advertisers and publishers, and ‘how-to’ guidelines that help our readers grasp complicated ad tech notions easily.
If you’re well-versed in digital advertising, ad tech or martech areas and you have something to share with the world, don’t hesitate to apply.
Before you write
Please make sure the subject of your article matches one of the following subjects listed below.
Regard them as broad categories rather than narrow subjects. Sure thing, in your article they can overlap.
- Programmatic advertising
- Different technologies in Ad tech
- Blockchain in advertising
- Ad tech news and trends
- RTB
- Expert ad tech predictions
- Mobile and in-app monetization
- Machine Learning and AI
- Marketing automation
- Marketing analytics
- Marketing channels: Mobile, Email, SMM, SEO, PPC, etc.
- Traffic-boosting sources and tips
- AR & VR
- Chatbots
- Gamification
Content requirements
- 1. Originality
- We accept original content that is not published elsewhere. Before submitting, please scan your article for plagiarism issues.
- 2. Style
- The biggest segments of our readers are U.S-based advertisers, publishers, marketers, vendors, media owners, agencies, brands, and medium to small-sized entrepreneurs. That’s why we give preference to American-English spelling and professional, authoritative, yet friendly, conversational tone of voice.
- 3. Contents
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We need articles with unique and interesting content, that cannot be found in another blog post of ours or somewhere reworded on the Internet. Humorous (where appropriate) and lively writing style, metaphors, examples, and comparisons are highly valued and encouraged!
Also, if you write for us, analytical skills are the best set of skills you can possess. If you know how to extract and communicate insights from original surveys, polls or other data sources, you’re our superhero.
Your article should not be overly self-promotional; it needs to be able to deliver the value and educate the readers.
We don’t trade water in our articles, so please be sure to avoid excessive generalizations, cliche phrases, and sentences that repeat the same idea over and over. Where possible, support your arguments with examples and data.
- 4. Formatting
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We expect from your articles to be 900 to 1400 words long because that’s when they’re perfectly able to uncover the subject. The article needs to have all the essential parts:
- introduction (preferably, no longer than 150 words)
- main idea (needs to have subheadings, bullet points, and other structural elements)
- conclusion (50 to 100 words)
Capitalize only the main heading (H1). For this, use the title capitalization tool.
Where possible, include the visuals to the paragraphs (screenshots, examples, infographics, charts, and graphics), this will significantly improve readability. If the article includes visuals taken from the web or a quote, give them a proper attribution and provide a link to the original source.Two to three sentences is a perfect length for the paragraph. Make sure to check the grammar with Grammarly tool and proofread it several times before submitting it. And yep, you have our look of approval if you write articles in Google Docs.
- 5. Links
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We accept 1 link to your blog and 3 to 7 links to the external, authoritative non-commercial sources. Just a few examples of such: Emarketer, Business Insider, Huffington Post, Entrepreneur, AdExchanger, Digiday, Statista, etc.
We’ll highly appreciate if you also include links to the other thematically-related posts from our blog.
Content ownership
- In case we publish your article, the ownership of it is transferred to us.
- We reserve the right to slightly edit and modify the article content to make it align with the rest of the blog posts.
- Of course, you are free to repost the final article in your social accounts.
- Your article will be marked as “guest post”, meaning that the editorial team of SmartyAds doesn’t bear responsibility for any opinions or data represented in the post.
- All articles from our website cannot be doubled on any other source. We can agree on a compromise if you add the direct link to the article copied.
Sponsored articles
People understand that media are sponsored by brands, but they appreciate when it’s done interestingly, originally and with style. Want to share a unique insight? You can make it true placing your sponsored article at SmartyAds blog.
Sponsored content is an excellent opportunity for your brand to meet with potential consumers in a trusted, non-sales conversational environment where people find information for their own use, entertainment, and sharing.
- Consistent within style and formatting with the rest of publications.
- The content of the article should be relevant to the subjects covered in the blog (see at the top).
- The article should communicate with the audience instead of selling the product. While it’s more than acceptable to mention your brand achievements in the article, try to look at your article through the user’s eyes. Does it include interesting authentic stats, trends, advice, or any other material that makes it worth sharing? If yes, it’s a very good sign.
- Sponsored articles will have a ‘sponsored content’ mark and the disclaimer stating that SmartyAds editorial team is not responsible for the opinions, information, and data represented in the sponsored materials.
